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Responsive Web Design- what it is & why you need it

September 4, 2013 by anoadmin

Responsive Web Design is a web design approach targeted at crafting sites to provide an optimal viewing experience-- easy reading and navigation with minimum resizing, panning and scrolling across a wide range of devices (from mobile phones to desktop computer monitors).

When developing a new website for your business or redesigning your outdated existing site, it is crucial to make sure it has a responsive design. Drew Thomas, Chief Creative Officer and co-owner of Brolik, a global digital agency, reinforces this argument in an article titled, Why Responsive Web Design Has To Win Out. Thomas says, "The most important metric is how functional the website is for the user. . . Mobile and desktop websites should be easily found, easily shared, fast loading, easy to maintain and easy to build on."

Old City Web Services specializes in responsive web design and we provide the highest level of responsiveness to our clients, insuring that each design will work well on multiple digital platforms. We guarantee web designs that fall in line with the responsive web design standards. Test your website by bringing it up on various mobile devices, desktops, laptops and web browsers (Internet Explorer, Firefox and Google Chrome). Does it appear user-friendly and remain consistent throughout?

Need help determining whether or not your website has a responsive web design? Concerned that visitors are not getting the best experience while on your site?

Contact us today by giving us a call: 904.829.2772 or emailing us: werespond@oldcity.com to schedule a free consultation.

Filed Under: Design, Mobile Website, mobile-responsive website, Responsive Web Design, Website Design

Importance of going mobile

May 23, 2013 by anoadmin Leave a Comment

First and foremost, it is important to understand the difference between a mobile site and a mobile responsive site. A mobile-responsive website is a website built on a special framework so that regardless of how you have the browser window sized, or which mobile phone or device you are using, the images and layout adjusts to fit the screen size, yet the content is still "tappy" (you can easily "tap" any hyperlinks). This will typically depend on how the developer originally programmed your website. If your site was designed more than three years ago, chances are your website isn't 100% responsive on all mobile devices.

A mobile website is a scaled down version of your actual site. Best practices for mobile websites call for selecting only the pages that are of the utmost importance for users that are on the go instead of adding all content (i.e. text, graphics, photos). A mobile website serves a different purpose than your actual site.  Often times it is for customers to contact you fast and easy either by a simple contact form or telephone number. Some popular menu pages on a mobile site may include features like "click-to-call" or "get directions." Also, people are most likely going to spend more time on a mobile site, rather than one that is just responsive. A customized mobile site will allow you to get your message to your consumers anytime and anywhere. Investing in a mobile site is becoming more and more valuable to businesses as the world becomes consumed with the greatest and latest smartphones.

Think your clients don't fall under the category of smartphone users? Think again-- as of February 2012, nearly half (46%) of American adults were smartphone owners and it's estimated that 86% of the US population will own a smartphone by 2017! Teens, college students, soccer moms, businessmen, business owners, even grandparents are getting with the newest fad in technology...you name them, they got it!

Want to know if your site is mobile responsive or want to see if you're missing out on hundreds of leads due to not having a mobile site? Let Old City Web Services help you go mobile today! Contact us to schedule your free one-hour consultation by giving us a call: 904.829.2772 or emailing us: letusmarketyou@oldcity.com.

Filed Under: Mobile Plug-In, Mobile Website, mobile-responsive website

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We are Old City Web Services. We make it easy for small businesses to thrive online. Whether you need a professional website, help attracting more customers, or a fresh new look for your brand, we’ve got you covered. With over 20 years of experience, we specialize in simple, affordable solutions that work for businesses like yours. Let us handle the tech so you can focus on what you do best—running your business.

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