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5 Seasonal Updates Your Website Needs

October 13, 2011 by anoadmin Leave a Comment

Keep your website fresh and up to date with these seasonal changes.

1. Business hours.

Summer is long gone and the holiday season is around the corner. Has your business changed its hours accordingly? Make sure your website has the correct hours displayed on every page.

2. Holiday promotions.

Are you offering any specials for visitors during Thanksgiving or Christmas? What about discounts during non-peak hours or mid-week? You should let your clients know by displaying the information on your website.

3. Seasonal events.

Is your business participating in a seasonal event? From special tours to Christmas open houses, get the information out there now so that people can start making plans to attend. Also include details on where customers can purchase tickets to your event (if necessary).

4. Holiday Closings.

If your business is going to be closed over the holidays, let your customers know with a short message on your website along with the dates and/or hours that you will be closed.

Special Tip for Restaurants: Let people know now if you will be open or closed for Thanksgiving and/or Christmas so they can make their plans accordingly! Also give out information if you’re offering a special holiday meal on those holidays.

5. Photos and graphics.

Last but certainly not least, decorate your website for the holidays with seasonal images and graphics. If you don’t have a content management system that allows you do this yourself, give us a call and we can give you some information and ideas on what we can do for you!

Filed Under: Content Management System Tagged With: Content Management System, Seasonal changes, Website updates

5 Ways to Add Extras to Your Website

August 31, 2011 by anoadmin Leave a Comment

Add function and flair with ease.

Many websites today go beyond the basics to provide visitors with interactive tools and professional displays that help illustrate the importance of your business. If you have a content management system, Old City Web Service can add these extras for you to take your website to the next level:

1. Monthly Calendar: Share events and activities on an easy-to-use calendar that you can update from home.

2. Photo Gallery: Display photos in a professional slideshow or give visitors to the option to browse through a thumbnail gallery of your images. Either way, customers will be impressed with what they see!

3. Mobile Plug-In: Are your customers constantly on the go? Let them view your website on their phone with a mobile plug-in. This addition will automatically convert your content into a mobile friendly format.

4. Contact Forms: Give potential customers an easy, instant way to contact you with a short form that’s sent directly to your email.

5. Social Media: You can not only add a link to your Facebook/Twitter, you can display recent posts/tweets and other features from your social media pages right on your website.

Let us help you make your website more exciting!

To add some new features to your website (including a content management system) contact your team at Old City Web Services via phone 904-867-4112 or you can send an email to us at letusmarketyou@oldcity.com.

Filed Under: Content Management System Tagged With: Content Management System, Website updates

Get ahead of the tide with a mobile website.

July 18, 2011 by anoadmin Leave a Comment

Is your website mobile friendly?

If you don’t know the answer to the above question, ask a friend or family member to visit your website on a cellphone or iPad and see if they are easily able to navigate from page to page, find important information (hours, location, etc.) and contact you by phone or e-mail.

With a growing number of people searching the web on mobile devices, it’s more important than ever to make sure you have a version of your website that can be easily viewed on a small screen on a slower connection speed (which most cellular web providers have).

To give you an idea of how much growth we’re seeing in mobile traffic, our web portal, OldCity.com, has more than doubled its mobile traffic since January. In the last 30 days we received over 10,000 visits from mobile devices accounting for 15% of our overall site traffic.

Take a look at the following two example websites on your desktop or laptop computer, then visit them on your mobile device and compare the two:

http://sunsetgrillea1a.com
http://thecornerbar.gypsycab.com

We created both of these websites as well as their mobile counterparts to meet the needs of regular internet surfers and mobile internet surfers. The system automatically detects mobile devices and re-directs them to the mobile site, no extra domain names needed. It’s that simple!

Call us to find out how you can start a mobile website.

For more information, call (904) 829-2772 or send an email to us at letusmarketyou@oldcity.com or take a look at some of our previous blogs about mobile devices:

– Your Customers Will Be Outside This Summer, Can Your Website Go With Them?: http://bit.ly/oh3KLP

– Give your website a mobile advantage: http://bit.ly/iavnja

Filed Under: Mobile Plug-In Tagged With: Content Management System, Mobile websites, Website tips

Make quick updates to your site from anywhere

June 22, 2011 by anoadmin Leave a Comment

Note: This month we are reviewing the most popular topics we’ve discussed so far this year, with links to previous blogs as well as some new information on each subject. If there’s a subject you’re interested in that we haven’t discussed, please let us know!

Imagine that you’re out of town on a business trip or vacation when something urgent comes up with your company’s website. Maybe it’s a new announcement, a special sale or a change in your business’ hours—whatever it is, it needs to be taken care of immediately. Rather than spending hours tracking down an employee with the access and ability to update your site, you jump on your Internet-connected laptop, log-in to your site and make the change yourself. In less than five minutes, you’re back on the beach or in your meeting and the change is live on the web.

That story can be a reality with a content management system.

Old City Web Services can build a new website for you with a built-in content management system (CMS) or convert your old site to the new program. In addition to making updates with ease, the CMS also gives you the ability to boost your search engine rankings and add functionality to your site including mobile features and photo galleries.

Read more about the benefits of a content management system by viewing some of these previous blogs:

  • What is a content management system?
  • Increase your search rankings with a content management system
  • Give your visitors what they want with a content management system

If you would like more information on adding a content management system to your website, call us today at 904-867-4112 or email letusmarketyou@oldcity.com.

Filed Under: Content Management System Tagged With: Content Management System, Mobile websites

Your customers will be outside this summer, can your website go with them?

March 31, 2011 by anoadmin Leave a Comment

As the weather continues to improve in St. Augustine, more and more people are going to be outside enjoying all that the city has to offer, which means they will need information on the go. If your website doesn’t make it easy for them to find your location, hours and other important details while surfing on a mobile device, you’re going to lose business.

We want to help you get that business with a simple mobile website. We offer two affordable options for converting your existing website to mobile. Both options will automatically detect whether or not a visitor is using a mobile device and send them to the appropriate site. There’s no need for additional domains or any additional content.

Send us an email or give us a call at 904-867-4112 so that your website can get outside and start recruiting business for you.

Do you really need a mobile site?

When it comes to the rise in mobile website traffic, you don’t have to take our word for it. Google Analytics can provide statistics on exactly how many visitors to your website are using mobile devices. For example, we can tell you that mobile traffic on our web portal OldCity.com has increased 37.79% in the last 30 days. Of the 87,696 visits OldCity.com has received since February 27th, exactly 9,145 of those visits came from mobile devices.

If you don’t have Google Analytics on your website, call us and we can install it for you free of charge. You’ll be able to access the statistics and judge for yourself what kind of mobile traffic you receive. You can also use Google Analytics to track online advertising campaigns, measure your search engine rankings and find out more about the visitors to your website (i.e. geographical location, browser type, etc.).

Call or e-mail us and we can have Google Analytics added to your website in less than 24 hours. Let the statistics tell you where to invest money in your website.

–  Old City Web Services

Filed Under: Content Management System, Mobile Plug-In Tagged With: Content Management System, Mobile websites

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We are Old City Web Services. We make it easy for small businesses to thrive online. Whether you need a professional website, help attracting more customers, or a fresh new look for your brand, we’ve got you covered. With over 20 years of experience, we specialize in simple, affordable solutions that work for businesses like yours. Let us handle the tech so you can focus on what you do best—running your business.

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